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Wireless TV & Studios Inc. Introduces nightVision: Live Video Browsing -- the Next Great Leap in Search Engines

New York, New York (PRWEB) January 5, 2008 -- New Year's Eve, just after midnight, the ball has dropped. The lines at New York's hottest nightclubs run around the block, as bouncers fend off hordes of revelers. A black Cadillac Escalade SUV pulls up to the curb, a striking reporter and a camera crew exit the vehicle, greet the doorman and walk seamlessly through the velvet rope and into the club. Once inside, they are waved into the VIP section, where they rub elbows with New York's nightlife elite. Is it for TV? No. The internet? Wrong again.

Welcome to live TV on your cell phone ... free to all, regardless of cell phone carrier.

"Years of research and development are finally coming to fruition," said Eduardo Lipschutz-Villa, president of Wireless TV & Studios, Inc., as he and an assistant monitored the live broadcast unfolding in front of him, via cell phones from all the major carriers: Verizon, ATT, Sprint and T-Mobile.

"With this new technology, we're taking search engines to the next level. Citysearch and Google offer the consumer archived information. nightVision offers live search -- we allow people to search the moment. Can you imagine being out and about, and being able to see if a bar is hopping, what the crowd is like, how they're dressed, if your ex is there," Lipschutz-Villa smiled. "Now we have achieved content specific to the device and tailored to the lifestyle and needs of the user."

"What's so great about this service is that we offer not only live reporting, but comprehensive video archives of the best New York has to offer -- restaurants, bars, live music and events -- and they're all constantly updated," commented Lisa Lyons, Executive Producer of nightVision. "So if you're out in the city and you want to, say, find out what bands are playing downtown, in less than a New York minute you're checking them out in a video on your cell phone, or getting a preview of the ambiance and food being served in the restaurant of your choice. Ultimately, the service will include easy ticket purchase and restaurant reservations."

The team behind nightVision, Wireless TV & Studios Inc., is no stranger to wireless content and technology. In the late 1990s, WTV developed and implemented 2-way interactive wireless communication systems, and in 2007, created wireless video content and user interface for Digital Dispatch Systems, to obtain the final Notice to Proceed for the NYC Taxi Technology Enhancement Project for the TLC (New York Taxi and Limousine Commission).

nightVision's infrastructure consists of several reporter and camera crew teams enabled to deliver real time data, which is treated and broadcast for access from any cell phone browser in the world, regardless of carrier. Wireless TV & Studios Inc. uses 3G technology, an innovative networking and encoding. This ASP platform, powered by Nexage, has proven to be more dynamic and faster to use than internet sites modified for cell phone usage.

This free service is commercial-driven, and expects to generate revenue through advertisements. "After all, New York City's nightlife is a $10 billion a year industry, with plenty of opportunities for product branding," commented Lipschutz-Villa.

Having successfully delivered the technology, and with a solid marketing strategy in place, Wireless TV & Studios Inc. is projecting a March 1, 2008 launch of nightVision in New York City, soon to be followed by other major cities across North America and Europe.

The third revolution in television has arrived.

For further information please contact:

Lisa Lyons (917)957-5595

http://www.wirelesstvusa.com

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